Privacy Policy
Last updated: April 18, 2024
Welcome to InTrends—your navigator in the world of trends. We value your trust and strive to ensure a high level of confidentiality and security for your data. Our Privacy Policy is designed to help you understand what data we collect, how we use it, and what rights and options you have. This policy applies to your use of all services and features of our web application.
By continuing to use InTrends, you acknowledge that you have read this Privacy Policy and agree to the terms of your personal data processing outlined in this document. If you do not agree with these terms, you should refrain from using our service.
We are constantly working to enhance your experience with InTrends and to protect your privacy. Therefore, we may update this policy from time to time. Please review this page periodically to be informed of any changes.
What Data We Collect
We adhere to the principle of data minimization by collecting only the information necessary to provide functionality of our service and improve the user experience. Here are the categories of data we may collect:
1. Registration Data
To register on our site, we request your name or username, email address, and password. You may also register through your Google account, which allows us to receive your name and email address to create your account. We consider expanding this information in the future to enhance your interactions with our service.
2. Site Usage Information
We analyze how you use our site to continually improve our services and provide you with the best user experience. Here are the types of information we collect:
  • Interaction with the site: We record the pages you visit, the time spent on our site, and your actions on each page. This helps us understand which features catch your attention and how we can improve navigation and content.
  • Technical information about the device: We collect data about the type of device, operating system, screen resolution, language, country of your location, and the web browser you use. These data are necessary to optimize our site for various devices and improve technical accessibility.
  • User categories: We track the categories you create, including keywords in user-defined categories and social media pages used for trend searches, if these are social media user categories. This allows us to tailor our content and functionality to your interests.
Token usage: We monitor the number of tokens you have spent and the operations they were used for. This helps us analyze activity on the platform and manage our pricing plans and services, providing you detailed information about your resource consumption.
3. Cookies and Similar Technologies
We use cookies and similar technologies to enhance your interactions with our site. More details about which cookies we use and how you can manage their settings can be found on our cookie policy page.
4. Data from Third Parties
We may receive information about you from other sources, including our partners and social networks that you use to log in or integrate with our services. This information may include data about your interactions with these services, which we use to better understand your interests and provide more relevant content.
What Data We Collect
At InTrends, we are committed to providing a personalized and efficient user experience. Here are the primary ways in which we use the data we collect:
Managing Your Account and Providing Services
We use your name, email address, and password to create and maintain your account on InTrends. If you register through Google, we use the information provided by the service to simplify the registration process. This enables you to take advantage of our services, such as creating and managing user-defined categories.
Detailed instructions on how to access, change or delete your personal information can be found on your account settings page.
Personalizing Your Experience
We analyze information about your use of our site, including the pages you visit and interactions, to tailor the site’s functionality and content to your interests and preferences. This includes personalizing offers and recommendations, as well as adapting the user interface.
Improving Service Quality
Technical information about your device and your interactions with the site help us optimize our platform, ensuring better compatibility with various devices and browsers. It also assists us in identifying and resolving technical issues.
Marketing and Communications
We use your contact information to send you informational and marketing materials that we believe may be of interest to you. You can always opt out of receiving marketing materials by following the unsubscribe instructions in these messages.
Analysis and Reporting
Information on how you use our site helps us analyze user trends and behavior, which is crucial for strategic planning and improving our services.
Compliance with Laws and Regulatory Requirements
We may use the collected data to comply with applicable laws and regulations, ensuring lawful and secure provision of our services.
How We Protect Your Data
At InTrends, we place great importance on the security of your data. We implement a range of technical, administrative, and organizational measures to protect your personal data from unauthorized access, accidental loss, alteration, or disclosure. Here are some of the key measures we use to ensure the security of your data:
1. Data Encryption
We use state-of-the-art encryption methods to protect the confidentiality of your data during its transmission and while it is stored on our servers.
2. Secure Servers
Your data is stored on secure servers, access to which is strictly controlled. We use verified technologies and cloud service providers with strong security measures.
3. Regular Security Audits
We regularly conduct security audits and penetration testing of our infrastructure and applications to identify and mitigate potential vulnerabilities.
4. Employee Training
We conduct regular training for our employees on security and data privacy issues to ensure that they are aware of the best practices and responsibilities for protecting your information.
5. Access Policy
Access to your personal data is strictly limited and granted only to those employees who need it to perform their professional duties.
6. Incident Response Measures
We have a clearly developed incident response plan that allows us to respond quickly and effectively to potential data security threats.
7. Data Backup
We regularly create backups of data to prevent their loss or damage and ensure the possibility of recovery in the event of technical failures or cyberattacks.
What Rights You Have
1. Right to Access
You have the right to request copies of the personal information we hold about you. This allows you to know and verify that we are using your information in compliance with data protection legislation.
2. Right to Correction
You can request the correction of any information you believe is inaccurate. You also have the right to supplement information you believe is incomplete.
3. Right to Deletion
Under certain circumstances, you have the right to request that we delete your personal data. This is also known as the "right to be forgotten."
4. Right to Restrict Processing
You have the right to request that we restrict the processing of your personal data if you dispute the accuracy of the data, believe our processing is unlawful, or if we no longer need the data but you want us to retain it for possible use in legal proceedings.
6. Right to Data Portability
You have the right to request that we transfer the data we have collected to another organization, or directly to you, under certain circumstances.
7. Right to Withdraw Consent
If we are processing your personal data based on your consent, you have the right to withdraw that consent at any time.
How to Exercise Your Rights
To exercise any of these rights, please contact us using the contact details provided on our website. We will respond to your request in accordance with applicable data protection laws.
Use of Cookies and Similar Technologies
At InTrends, we use cookies and other tracking technologies to enhance your user experience, analyze traffic, and optimize our services. Here’s how and why we do it:
What are Cookies?
Cookies are small text files that websites save on your device through your web browser. They are widely used to remember your preferences and collect analytical data.
How We Use Cookies
  • Necessary Cookies: These cookies are critical for the operation of our site, including authentication and security. Without them, our site could not function properly.
  • Functional Cookies: These help remember your settings and preferences, such as language or login information, to improve your user experience.
  • Analytical Cookies: These collect information about your interaction with our site, helping us understand how users use our service so we can improve it.
  • Advertising Cookies: These are used to display relevant advertising on other sites based on your interaction with our site.
Managing Cookies
You can control and manage cookies through your browser settings, including the ability to block or delete them. Please note that fully blocking cookies may affect the availability and functionality of our site. For more detailed information on cookie settings and instructions for managing them, please visit our cookie policy page.
Transparency and Consent
We strive for transparency in the use of cookies and similar technologies. When you first visit our site, you will be notified of our use of cookies and can choose which categories of cookies you allow to be activated.
Use of Cookies and Similar Technologies
At InTrends, we are committed to ensuring the protection and confidentiality of your data. Here are the key aspects of our data management policy:
Terms and Conditions of Data Retention
  • Data Retention: We store your personal information only as long as necessary to provide you with our services and to fulfill our legitimate business and legal obligations. The retention periods depend on the type of data and the purposes for which they were collected.
  • Data Deletion: If you decide to delete your account, we will remove your personal information from our systems within a reasonable timeframe, except in cases where we need to retain certain data to comply with legal obligations, resolve disputes, or fulfill contractual commitments.
Sharing Data with Third Parties
  • Partners and Service Providers: We may share your data with third parties who help us provide and improve our services. All third parties are required to protect your data and use it only in accordance with our instructions.
  • Legal Requirements: We may disclose your data if required by law, to protect our rights, or to ensure the safety of our users.
  • Consent: In some cases, we may request your consent to transfer your data to other third parties not mentioned in this policy.
International Data Transfers
Protection during Transfer: If we transfer your information outside of your country, we take steps to protect it according to international standards and data protection legislation.
Changes to the Privacy Policy
We understand that transparency in the handling of our users' personal data is crucial. Here’s how we inform you of changes to our privacy policy:
Notification of Changes
Whenever we make any significant changes to the privacy policy, we will post a noticeable notice on our site before the changes take effect.
For more significant changes, we may also send notifications directly to your registered email to ensure you are aware of the new terms.
Date of Last Update
The last update of our Privacy Policy was made on April 21, 2024. We encourage users to regularly review the Privacy Policy to stay informed of any changes that may affect the processing of their personal data.
Changes to the Privacy Policy
If you have any questions or concerns about our Privacy Policy, or if you wish to exercise your rights related to your personal data, please do not hesitate to contact us. We are ready to provide you with the necessary support through the following channels:
General inquiries: If you have general questions or suggestions, write to us at
[email protected]
Technical support: For issues related to the technical aspects of using the site, contact us at
[email protected]
Enterprise: For discussing the terms and opportunities of the Enterprise tariff plan, contact us through
[email protected]
Investments: If you are interested in investment opportunities or collaboration, write to us at
[email protected]
Development: If you have found bugs or critical bugs in the operation of our site, report them to us at
[email protected] for immediate consideration and rectification
We value your feedback and strive to improve our service based on your responses.